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Hermano Cavalcanti

Lead Product Manager

Hey, Hermano here.👋 I'm a product manager, with 3 years of experience. What I most love in building products is helping people to solve real problems.

Currently working at Dasa, a health company.
Based in São Paulo, Brasil.

little  about me.

Everyone has a starting point, so let me tell you a little about my educational and professional trajectory.

My interest in the product area started from a specialization in business & innovation at the University of Illinois in 2021. After that, I saw that my skills and background could be a good fit for the product manager position. Since then, I've been passionate about what I do, and I've been developing and learning every day.

happy husband
October 2021 - Now
Product Manager - Dasa
Diagnostics of America S.A. is an integrated health network in Brazil and is the leader in diagnostic medicine in Brazil and Latin America and is the 5th largest in the sector in the world. As a product manager, I am currently responsible for the Salesforce Service Cloud customer service.
August 2021
University of Illinois
International virtual experience program developed by Campus B in partnership with the University of Illinois. We participated in a real Ambev case competition in the area of trade marketing. Our team took 2nd place.
March 2020
Università di Roma - Tor Vergata
University exchange in the middle of a pandemic in Italy, it was certainly a unique experience. I studied Business Strategy, Economics of Innovation and Migration and Mobility, as well as the opportunity to learn Italian.
April 2019
Business consultant - Stone CO.
Every day on the streets, Stone's Commercial Agents represent the company and its purpose. Responsible for conquering new customers, understanding their needs and offering the services that make the most sense for their types of business.

My skills

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Things I'm pretty great at
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Sweet stuff I do
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My skills
 • 
Things I'm pretty great at
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Sweet stuff I do
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Strategy.

Building the high-level plan describes what a business hopes to accomplish with its product and how it plans to do so. The strategy should answer key questions such as who the product will serve (personas), how it will benefit those personas, and the company’s goals for the product throughout its life cycle.

Vision

Objectives

Needs

Key metrics

Communication.

We are communicating all the time, and the message we pass on is an important thing for the PM role. Knowing how to communicate with different types of stakeholders makes the difference

Communication

Presentation

Stakeholder

Message

Documentation

Creativity.

The ability to make or otherwise bring into existence something new, whether a new solution to a problem. Be it incremental ideas, structural ideas or even disruptive ideas.

Design thinking

Problem

Framework

Idea

Tools

Data driven.

Assumptions are important when we don't have data available, when we do, being data-driven helps to have a solid basis in the decision-making process.

Analytics

Data-driven

Metrics

LIFE-LONG LEARNING

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LIFE-Long Learning
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LIFE-LONG LEARNING
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LIFE-LONG LEARNING
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Case studies
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Recent Works
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Product Management
PM3
Software Product Management
University of Alberta
Agile Product Management
Future Learn
UX Design Professional
Google
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